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SL fashion blogging + SL related Facebook groups - I'm afraid something is wrong | Forum

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Cyber_Duke Owner
Cyber_Duke May 16 '20

So, I did a little research on 50+ facebook groups focused on Second Life. I came to the conclusion that they are all crowded with the SAME content - links to fashion blogs and invitations to clubs.


The fact is that the Facebook algorithm evaluates groups that are spammed by links as less valuable and their organic reach is almost zero. (Not just SL content related links but in general, any links.) And I don't know why the Second Life community doesn't realize it.

As a part of my personal research, I also focused on the quality of the content of Second Life fashion bloggers. Almost every article is just photos and links to clothing manufacturers. No additional added value.

Another fact is that Google's algorithm never moves such content to the top of search results. And like the one above, I don't know why the Second Life community doesn't realize it.

I'm preparing a more detailed article focused on these issues, and although I know I may get a lot of negative reactions - it will be based on the facts about how blogging works in 2020. I believe it will help open the eyes of bloggers and creators in Second Life.

Even because of these paradoxes, we strive to make Avatarbook a place that connects creators, bloggers and all Second Life residents in a sensible, logical and effective way.

Disclaimer: This is not an attack, it's just facts. I really respect bloggers and creators and I would like to help them.

The Forum post is edited by Cyber_Duke May 16 '20
Morrigan Price-Foster

I'll chime in too.

I absolutely loathe facebook. Cordelia knows as she has to do all of our social medial presences there. Facebook groups for SL have no value to me personally. The way Facebook arranges content is annoying on a good day. I do not have the patience to click through to the content.

I am more or less our blogger manager, yep the facebook hater... all I care about is if they have a flickr. Any other social media or their own blog? Doesn't matter to me I am not even gonna click the link. It is useless. People are not gonna click your blog 98% of the time. Just because a blogger puts their credits on their site doesn't mean I'll look at it, I'll discard it as useless to me and not bother. Credit everything on Flickr and we are in business.

I am also the one that fires our bloggers for bad pictures. We focus on make up. Anything that doesn't have a close-up available will be a strike against you when I evaluate bloggers. Want to show a full image? Fine also add a close-up or I am not going to accept it in blogotex. Images need to be crisp in good light. Artistic image? Great, but does it use blur or softening effects? Ok no longer great.

Just taking a close-up doesn't do it either. A good picture that will draw attention has a mix of interesting styling, a fitting background, a good pose. Something that looks like it is dynamic. Not just static and boring. And hair, hair is so important. it has to fit well, enhance your face and not look like a poorly fitted wig. Perspective and proportions. Look up the rule of thirds and apply it to your pictures, a poorly framed shot distracts the eye and people are not going to look at it beyond skimming over it.

Did I mention lighting? A good windlight will make or break your picture after you have staged it. There is nothing worse than a good picture with terrible light.

Don't spam. Post into the right groups. A lot of people look at specific groups on Flickr. Pertaining to their interests and the creators their like. Put your images into the creators group, into a new release group, into whatever applicable group that has something to do with the image. Personally I check the groups that have to do with the meshes I wear and the furniture creators I like. Nothing else. I do not browse blogs for fun and entertainment. I can say I have never clicked a blog link on avatarbook, as that is not what I am here for.

Lunas Heartsong
Lunas Heartsong Sep 17 '20
I totally agree. I was a blogger for a short time but I never worked for any creator. I just enjoyed doing it, and I felt I engaged, took great pictures ect. But now a days very few bloggers, blog, they post on flickr and that is all. Than bloggers went to youtube..... now they just flickr ....oh well times they are a changin
Zillana Andel
Zillana Andel Jan 28
I didn't even know that second life was remotely even popular on Facebook, let alone see many over populated items and events from them. I see fashion blogs and maybe discord not a frickin clue its even remotely popular there. I've been in second life a long..... time. This is very surprising to me.
Holger Gilruth

Maybe you are are interested, there is many reactions and using. The people look and interact with it.

Cyber_Duke Owner
Cyber_Duke Jul 11

Quote from Holger Gilruth

Maybe you are are interested, there is many reactions and using. The people look and interact with it.

Thanks, those are decent numbers, but keep in mind that your group has 24K members, which is not the usual standard. However, what I would be interested in is not the reactions, but the actual click-through on the blog article. Because income from advertising mainly depends on it. It would be great if someone would attach data from their blog's Google Analytics here.
The Forum post is edited by Cyber_Duke Jul 11
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